In a recent spat with competitor GTL, Securus Technologies, the nation’s leading prison communications company, issued a challenge. GTL had long been making specious claims regarding the capabilities of its technologies relative to those of Securus. They had even taken it so far as to file frivolous lawsuits preposterously accusing their more successful competitor of infringing on their intellectual property.
Securus finally responded, giving GTL an opportunity to pit its video visitation system against that of Securus. The challenge had rules, definitions of how scores would be tallied and even an impartial judge. GTL flatly declined. Its refusal to even countenance a technological duel speaks strongly in Securus’ favor. With over 600 patents and billions spent in research and development, it would be hard for any competitor in the world to meet or exceed Securus’ capabilities.
A new technology becomes the industry standard
Securus was first to market with its highly innovative, VoIP-based video visitation solution. And since then, it’s enjoyed a lead which its competitors have failed to close. Over the last ten years, Securus has rolled out its video visitation to thousands of prisons across the country and has made constant improvements. Today, there is little doubt that it has the go-to video visitation system for the U.S. prison industry.
But the real driver behind all this success has been a core product that delivers what it promises to its main customers: inmates, their families and prison staff. Video visitation has been shown to reduce disciplinary problems by keeping inmates in far more frequent contact with their loved ones on the outside. The positive effect on the country’s carceral environment has been almost difficult to overstate. And the technology has saved individual families thousands of dollars while allowing them to stay in almost constant contact with their loved ones, through one of life’s most trying periods.